Newsletter agency: more revenue, measurable customer loyalty & automated mailings
As a full-service email marketing agency, we develop data-driven newsletter strategies and automated campaigns that delight subscribers, maximise customer lifetime value and grow your revenue sustainably. Our goal is simple: emails that don’t end up in spam – but deliver measurable results and convert.
Why a specialised newsletter agency?
Email marketing delivers the highest return on investment (ROI) in the entire digital marketing mix – an average of 36 to 42 euros for every euro invested. While social media reach is falling and search engine click prices are rising, your newsletter list belongs to you alone. We turn simple mailings into a crisis-proof, automated sales channel.
Intelligent marketing automation & lifecycle flows
Automate your customer communication around the clock. Email marketing unfolds its full power when users receive relevant content at exactly the right time.
Behaviour-based audience segmentation
Hyper-personalised messaging based on purchase history, click behaviour and RFM analysis instead of impersonal mass newsletters.
Multichannel & e-commerce integration
We connect your newsletter tool seamlessly with your online shop and CMS – whether Shopify, Shopware, Magento, WooCommerce or Neos. With synchronised stock, customer and transaction data, you can react instantly to abandoned carts, abandoned checkouts or product views. This creates a consistent customer experience across desktop, smartphone and all sales channels.
Maximum deliverability & spam protection
The best email is useless if it ends up in the spam filter. We establish and monitor your technical sender reputation with DMARC, DKIM, SPF and BIMI. Continuous cleaning of bounces and inactive contacts protects your deliverability for the long term.
Extensive tool expertise & system expansion
We work independently of any platform and rely on leading email marketing tools and enterprise solutions. With tailor-made extensions and interfaces, your email infrastructure grows flexibly with your business goals:
- Platform setup – support for Klaviyo, Brevo, Mailchimp, ActiveCampaign and HubSpot.
- Lifecycle flows – welcome series, browse & cart abandonment, post-purchase & reactivation.
- CRM & ERP interfaces – automatic real-time synchronisation of customer data and orders.
- List building & opt-in – high-converting pop-ups, lead magnets and GDPR-compliant double opt-in.
- High-click template design – modular HTML templates, dark-mode ready and optimised for every email client.
- Personalised product recommendations – dynamic content based on individual interests and purchase history.
- B2B lead nurturing – automated sales support for complex products that need explaining.
- A/B testing & optimisation – continuous testing of subject lines, send times and calls to action.
- Multilingual & multistore – international campaigns with country-specific time zones and content.
- Custom webhook & API solutions – tailor-made data connections for individual platforms.
Thanks to open REST APIs and flexible integration options, your email marketing can be embedded seamlessly into your entire sales and marketing landscape.
Legal certainty & GDPR compliance
In the DACH region, legal certainty is the foundation of every campaign. With proven double opt-in (DOI) procedures, complete documentation of consent, legally compliant unsubscribe links and strict adherence to the General Data Protection Regulation (GDPR), we reliably protect your business against cease-and-desist letters.
Our email & newsletter marketing services
- Strategy, audit & lead generation
- Responsive template design & HTML coding
- Marketing automation & lifecycle flows
- Audience segmentation & personalisation
- Deliverability optimisation
- Ongoing campaign management, A/B testing & transparent KPI reporting
Our service
Successful newsletter marketing is no accident. It requires a strategic concept, high-converting design and flawless technical implementation. As an email marketing agency, we offer you every discipline from a single source – aligned with your sales goals and your tech stack.
Design & Copy
In a crowded inbox, split seconds decide. We design modern, responsive email templates and write persuasive subject lines and copy that spark curiosity, remove barriers and maximise clicks.
Automation
We implement automated email flows and connect your newsletter system directly to your online shop, CRM and inventory management. From welcome funnel to reactivation: your emails sell reliably in the background.
Strategy
With data-driven segmentation, continuous A/B testing and precise reporting, we increase your customer lifetime value. We analyse open, click and conversion rates to scale your revenue month after month.
Our approach
Full-service support from strategy to send-out
Automated workflows for predictable repeat purchases
Certified expertise in Klaviyo, Brevo, Mailchimp & HubSpot
Top inbox placement rates through deliverability management
100% GDPR-compliant processes & clean double opt-in
Continuous growth of your customer lifetime value (CLV)
FAQ
What sets a specialised newsletter agency apart from a traditional advertising agency?
Traditional agencies often send only static, unsegmented monthly newsletters with a lot of wasted reach. As a specialised email marketing agency, we focus on measurable revenue: we set up automated lifecycle funnels, behaviour-based segmentation and technical deliverability management so that your emails demonstrably convert.
Which newsletter platforms and shop systems do you work with?
We are platform-independent and choose the tool that best fits your business. Our core systems include Klaviyo, Brevo (formerly Sendinblue), Mailchimp, ActiveCampaign and HubSpot. We connect these systems seamlessly to platforms such as Shopify, Shopware, WooCommerce, Magento and Neos.
How quickly do email marketing results become visible?
Quick optimisations to subject lines and campaign layouts often take effect with the very next send-out. Implementing basic automated flows (such as welcome series and abandoned cart emails) usually delivers noticeable revenue increases of 15% to 35% within 30 to 60 days.
How do you make sure our emails don’t end up in the spam folder?
Through holistic deliverability management: we check and configure SPF, DKIM, DMARC and BIMI at DNS level, carry out IP warm-ups where needed and set up regular list cleaning to remove bounces and inactive contacts in good time.
Is the email marketing 100% GDPR-compliant?
Yes. In the DACH region, legal certainty is essential. We implement legally compliant double opt-in (DOI) procedures, keep complete records of consent and make sure that opt-out processes and privacy policies meet all current legal requirements.
Is email marketing also suitable for B2B companies?
Absolutely. In B2B, the focus is often on lead nurturing: because purchasing decisions take longer, automated email sequences build trust step by step, pre-qualify contacts and help your sales team close high-value deals.
Your contact for email & newsletter marketing
Bastian Kretzschmar
Dipl.-Math. oec., Managing Director
Phone: +49 89 700742-660 Phone:+49 89 700742-660
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